The Faculty of Communication Sciences holds agreements with a series of important institutions so that future graduates can acquire the work experience necessary for them to carry out their future profession.
The work placement subject, which is compulsory, consists of work experience in an institution that is external to the university in the field of advertising and/or public relations. This allows concepts learned about in classes and workshops to be applied to real life. In order for the work placement to be more useful, it is necessary to undertake coaching both before and during the placement. There will also be ongoing communication between the coach and the assigned in-company tutor in order to monitor the person completing the placement. Therefore, it will be possible to ensure that the objectives set out can be achieved in terms of the tasks to be undertaken and the learning and assimilation of knowledge and competences.
The evaluation of the work placement will mainly consist of the presentation of a work placement report from the company, and a report written by the student describing the placement. Students must also present a report that includes both a description of the content of the placement, what they have learned, and the improvements they have achieved in their work, both in terms of knowledge and skills. A tutor will guide them throughout this process.