Universitat Internacional de Catalunya - BarcelonaSociology
Main language of instruction: Spanish
Head instructor
Dr. Felipe ALONSO - falonso@uic.es
Office hours
The student must make an appointment in advance with the teacher by email:
Prof. Dr. Felipe Alonso-Marcos: falonso@uic.es
The subject of sociology in the degree of Audiovisual Communication aims to provide students with a comprehensive understanding of contemporary society and emphasise the importance of communication in the process of cultural education.
The aim of sociology (understanding society) is crucial in the planning and development of communication products. Therefore, the aim is to present the reality of sociological studies as a source of critical information and provide the keys to understanding the current social context.
Also, to understand society means to be aware that the established order that has been characterised has been socially constructed, and its composition depends heavily on the actors involved in the development of cultural patterns. The subject aims to raise awareness of the professional future of communication, of its role in establishing the elements of the symbolic universe of companies.
No pre-course requirements are needed to enrol in this subject.
Knowledge
Learn about the reality of the science of sociology and the major theoretical paradigms.
Understand the role of audiovisual communication in cultural education and society.
Understand the social context of the postmodern era to create optimal communication products.
Skills and attitudes
Use argument, criticism and creativity in making speeches.
Develop an attitude of respect for the diversity of opinions in debates.
Reflect on the responsibility of professional in communication in building a more fair and supportive social environment.
- Identify social trends in communication creations.
- Distinguish elements of cultural training and socialisation in the communicative products.
- Indicate the different possibilities of social influence of the communicative elements used in the work.
- Awareness of the tools of sociological research for use in communication.
Peer learning. The aim of this activity is to ensure that students gain the ability to analyse and be critical. One way of achieving this is by correcting their peers' exercises and results, etc. Each student will be evaluated twice: as both a recipient and a transmitter of critical knowledge.
Lectures. In lectures, lecturers/professors not only transmit content or knowledge, but also, and above all else, attitudes, motivation, skills and values, etc. They also ensure that participants can express their opinions and arguments to the other students.
Coaching. Monitoring how students learn the content of the subject, either individually or in groups. In the coaching sessions, mistakes will be corrected, queries answered, and exercises and activities to achieve the established objectives will be suggested.
Focused Praxis. Handing in occasional exercises to learn theory through practice.
Seminar. This activity will consist of taking an in-depth look at specific up-to-date topics in a monographic manner-in some cases these topics will have been debated socially-, via active work in small groups.
FIRST CALL
A.1. Practices: 60%
A.2. Final exam: 40%
SECOND CALL
A.1. Final exam: 100%
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