Group Dynamics
Module: Global Trends
Matter: Dinámicas de grupo
Main language of instruction: Spanish
Head instructor
The emotional factor can provoke a series of feelings to the audience. In the journalism and communication is needed learn to manage emotions, not only for the spectators, but for the media professionals. The communicator uses his mind and body as tools to interfere in the soul and the feelings. It is necessary, in this sense, provide the necessary resources for students who know themselves and interact with their peers learning to optimize social relations, stability and ability to communicate. Therefore has designed the course of emotional marketing, given one week before the first year of a degree of communication. Students who are facing their first experience in college often suffer short periods of crisis and stress. Contract making the change, finding new friends, prejudice, shyness ... at the moment is when the emotional marketing begins to take greater role and relevance as a strategy. Therefore planned very beginning of the academic year.
None.
Also students:
SECTION I
SECTION II
TRAINING ACTIVITY | ECTS CREDITS |
---|---|
Lectures. In lectures, lecturers/professors not only transmit content or knowledge, but also, and above all else, attitudes, motivation, skills and values, etc. They also ensure that participants can express their opinions and arguments to the other students. Practical workshop. A highly practical working activity, where students can acquire skills that are practical or also theoretical (intellectual skills, logical skills, critical skills, intellectual learning skills, study skills, quoting skills, etc). | 0.8 |
Focused Praxis. Handing in occasional exercises to learn theory through practice. | 0.2 |
EVALUATION SYSTEM | PERCENTAGE |
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Individual Work | 100% |
Test de Kersey
Audioguía de relajación Jackobson
Ventana de Johari
Fast, J., & Bastos, V. (1971). El lenguaje del cuerpo (Vol. 1). kairos.