Universitat Internacional de Catalunya - Barcelona

Photography and Design Applied to Advertising

• code 09273
• course 3
• term Semester 1
• type OB
• credits 5

Module: Creación

Matter: Fotografía y diseño aplicados a la publicidad

Main language of instruction: Spanish

Other languages of instruction: Catalan

Head instructor

Joaquim ROSER I - jroser@uic.es

• 01 - The ability to plan technical resources
• 02 - The ability to plan human resources
• 03 - The ability to plan personal resources (personnel, materials, seasonal...)
• 04 - The ability of self assessment and professional self management
• 05 - The ability to learn autonomously
• 06 - The ability to act autonomously and responsibly
• 07 - The ability to work in a group
• 08 - The ability to organise time and workspace
• 10 - The ability to develop an ethical attitude
• 11 - The ability to make judgments and well-argued critical assessments
• 12 - The ability to produce spoken and written texts
• 13 - Reading skills
• 14 - Ability to analyse
• 15 - The ability to synthesise
• 18 - The ability to work under pressure
• 21 - The ability of abstraction
• 22 - The ability to generate debate and reflection
• 24 - The ability to plan and carry out audio visual and cinematographic projects
• 26 - The ability to coordinate yourself and /or work together to / with a team
• 29 - The ability to contextualise and critically analyse the products of the audiovisual industry
• 36 - The ability to understand and apply the audiovisual system structure
• 39 - The ability to understand and apply the different agents of the audiovisual sector
• 46 - The ability to understand and apply the different lighting, graphic and staging resources
• 50 - The ability to understand and apply the different narrative elements of a project
• 51 - The ability to understand and apply the theories and techniques of image
• 54 - The ability to design and critique original and viable content
• 58 - Knowledge and mastery of the static image and its ability to communicate
• 67 - Knowledge and mastery of the digital culture
• 70 - Knowledge and mastery of economic data, statistics and graphs
• 74 - Knowledge and mastery of multimedia messages
• 75 - Knowledge and mastery of language use
• 78 - The ability and capacity to establish a plan of communication
• 79 - The ability and capacity for independent practice of the profession
• 83 - The ability and capacity to give form to a creative message
• 84 - The ability and capacity to create and carry out graphic elements
• 85 - The ability and skill to act as experts in the strategic management of corporate image
• 89 - The ability to create synergy in a working team
• 90 - The ability of insight, ingenuity and creativity
• 92 - The ability for analysis, synthesis and critical judgment
• 93 - To know how to manage time
• 94 - The ability to act freely and responsibly