This seminar is highly practical. The seminar will start with a revision of theoretical aspects of Structural Equation Modeling (SEM). Practical details about the use of specific EQS software are described below. In the last part various real situations will be resolved by applying the knowledge developed by using EQS. At the end of the day enough knowledge will have been gained to work with a database and evaluate the model proposed by the researcher.
The course is taught by Dr Frederic Marimon and Dr Marta Mas:
Frederic Marimon is a full professor and Associate Dean in the Faculty of Economic and Social Sciences. The main field of interest in quality management, tackled from different areas: standardised quality management systems (ISO 9000), quality management system models (EFQM), evaluation of the quality of services, particularly online services, analysis of the dissemination of different management standards, analysis of quality dimensions in different sectors such as healthcare services, online banking, online travel agencies or online supermarkets.
Marta Mas is a tenured professor in the Faculty of Economic and Social Sciences, and dean of the same faculty. Her teaching mainly focuses on strategic marketing and human resources. Similarly, her main lines of research cover areas related to knowledge management, strategy and corporate missions. She has also undertaken various quantitative research projects by measuring quality in different sectors and types of company..