Universitat Internacional de Catalunya

Photography and Design Applied to Advertising

Photography and Design Applied to Advertising
5
9273
3
First semester
OB
Creación
Fotografía y diseño aplicados a la publicidad
Main language of instruction: Spanish

Other languages of instruction: Catalan

Teaching staff

Introduction

In the event that the health authorities announce a new period of confinement due to the evolution of the health crisis caused by COVID-19, the teaching staff will promptly communicate how this may effect the teaching methodologies and activities as well as the assessment.


Competences/Learning outcomes of the degree programme

  • 01 - The ability to plan technical resources
  • 02 - The ability to plan human resources
  • 03 - The ability to plan personal resources (personnel, materials, seasonal...)
  • 04 - The ability of self assessment and professional self management
  • 05 - The ability to learn autonomously
  • 06 - The ability to act autonomously and responsibly
  • 07 - The ability to work in a group
  • 08 - The ability to organise time and workspace
  • 10 - The ability to develop an ethical attitude
  • 11 - The ability to make judgments and well-argued critical assessments
  • 12 - The ability to produce spoken and written texts
  • 13 - Reading skills
  • 14 - Ability to analyse
  • 15 - The ability to synthesise
  • 18 - The ability to work under pressure
  • 21 - The ability of abstraction
  • 22 - The ability to generate debate and reflection
  • 24 - The ability to plan and carry out audio visual and cinematographic projects
  • 26 - The ability to coordinate yourself and /or work together to / with a team
  • 29 - The ability to contextualise and critically analyse the products of the audiovisual industry
  • 36 - The ability to understand and apply the audiovisual system structure
  • 39 - The ability to understand and apply the different agents of the audiovisual sector
  • 46 - The ability to understand and apply the different lighting, graphic and staging resources
  • 50 - The ability to understand and apply the different narrative elements of a project
  • 51 - The ability to understand and apply the theories and techniques of image
  • 54 - The ability to design and critique original and viable content
  • 58 - Knowledge and mastery of the static image and its ability to communicate
  • 67 - Knowledge and mastery of the digital culture
  • 70 - Knowledge and mastery of economic data, statistics and graphs
  • 74 - Knowledge and mastery of multimedia messages
  • 75 - Knowledge and mastery of language use
  • 78 - The ability and capacity to establish a plan of communication
  • 79 - The ability and capacity for independent practice of the profession
  • 83 - The ability and capacity to give form to a creative message
  • 84 - The ability and capacity to create and carry out graphic elements
  • 85 - The ability and skill to act as experts in the strategic management of corporate image
  • 89 - The ability to create synergy in a working team
  • 90 - The ability of insight, ingenuity and creativity
  • 92 - The ability for analysis, synthesis and critical judgment
  • 93 - To know how to manage time
  • 94 - The ability to act freely and responsibly