Universitat Internacional de Catalunya
Graphics
Other languages of instruction: English, Spanish,
Introduction
The Graphism course builds upon the Design course and introduces us to animation techniques using After Effects, as well as creating graphics and digital post-production in audiovisual environments.
The Graphism course aims to train students in two areas. One is to develop the ability to express their ideas graphically, and the other is to be able to present them to the outside world in an appropriate and controlled manner.
Pre-course requirements
To have passed the Design course.
Objectives
- To introduce students to the tools and techniques for creating animated graphic content in an audiovisual environment.
- To familiarize students with the intuitive interface of After Effects and its similarity and integration with other Adobe programs.
- To proficiently handle and understand the main features of After Effects, its system, and workflow.
- To develop the ability to create motion graphics and digital post-production projects, from initial concept to final render.
- To understand the most commonly used file systems for video export.
- To develop observational, analytical, and synthesis skills.
Syllabus
- To become familiar with the Adobe After Effects interface and workflow.
- To understand the principles of animation, including motion graphics, composition, and interpolation.
- To develop mood boards, visual guides, and project concepts.
- To use the timeline and layers, including nesting and pre-composition techniques.
- To create and use luma, alpha, and vector masks.
- To apply kinetic typography techniques.
- To apply visual effects (VFX), including colour correction, levels, curves, image processing, filters, blurs, flares, and related post-production techniques.
- To integrate 3D layers, including photographs, video, text, and graphic shapes.
- To create camera movements in Adobe After Effects.
- To create and apply particle systems.
Bibliography and resources
ADOBE PRESS, Adobe After Effects Classroom in a Book (2020 release)
BERGSTRÖM, Bo: Tengo algo en el ojo (PromoPress, 2009)
BROCKMANN, Josef Müller: Historia de la comunicación visual (Gustavo Gili, 2005)
CHION, Michel: La audiovisión: Introducción a un análisis conjunto de la imagen y el sonido (Ediciones Paidós, 1998)
COSTA, Joan: Identidad televisiva en 4D (Grupo editorial Design, 2005)
DONDIS, D.A.: La sintaxis de la imagen (Gustavo Gili, 2010)
GLASER, Milton: Milton Glaser Graphic design (Penguin Books, 1983)
HARRIS, Ambrose: Fundamentos de la tipografía (Parramón, 2007)
HERVÁS Ivars, Christian: El diseño gráfico en Televisión: Técnica, lenguaje y arte (Cátedra, 2002)
MEGGS, Philip B.: Historia del Diseño Grafico (Editorial RM, 2009)
OTTO & OLAF: Color y Percepción (Index Book, 2008)
RAFOLS, Rafael: Diseño Audiovisual (Gustavo Gili, 2006)
WIGAN, Mark: Imágenes en secuencia (Gustavo Gili, 2008)
WOOLMAN, Matt: Tipos en movimiento (Index Books,S.L., 2000)